September 6, 2011

Behind the Scenes: Nursery photo shoot

We were lucky to have plenty of adorable babies on hand (thanks to what some might call a “FLOR baby boom” last year) to serve as models for a recent nursery photo shoot here in our offices.  Even though they may work at FLOR, these moms (and dads) are sold on the soft, practical ease of FLOR squares for their homes and their baby’s nursery.

While the office was a buzz cooing at our talent for the day, our design team went to work creating FLOR nursery look #1.

We love the wall decal our stylist chose.  It was a cinch to apply and easily comes off without ruining the paint, so you can use, re-use or add to your decal design any time you want.  We love the sleek, modern crib and the cool rocker (a vintage Eames Shell chair).  The teddy bear is vintage and totally adorable.

Everyone had a great time … and we got through the entire day without a single meltdown (thankfully)!

We wanted to keep everybody happy, so there were lots of quick “snack breaks”.  Our “model”, Miles, looks like he’s enjoying himself immensely.

Our design team used Toy Poodle to create a colorful patchwork design – perfect for boys or girls – with flexibility that can grow with your newborn into their toddler years, the tweens and beyond.

Toy Poodle is cushy and soft, which is an important consideration when choosing any kind of floorcovering for a baby’s room.  You don’t want something hard or bristly on those tender knees!

We love the final look.  It’s colorful, cozy, inviting and sophisticated enough to blend with the rest of your well-appointed home.

We created three other baby room designs that day.  Here are the results from those:

Look #2:  You probably wouldn’t think to put an Oriental rug in a baby’s nursery given what can happen.  But, FLOR’s version of Oriental means you don’t have to worry about messes or ruining an heirloom.  Shown here is Reoriented in pink.

 

Look #3:  We went with Modern Mix in blue to create a serene room for Camden.  It’s our version of a solid, updated.

Look #4:  A field of green in two textures is a look that you can only do with FLOR.  We mixed the plush shag of Rake Me Over with the clean look of Feelin’ Groovy for a textural twist.


Credits:  All cribs, dressers and bedding supplied courtesy of eco-minded Argington.  (We used a mix from their Sahara and Bam collections, both available in either ebony or white finish).  Wall decal and mobile from Land of Nod. Eames rocker from Pegboard Modern.  The teddy bears are vintage; the pink elephant comes from Soft Goods Design; and, the owl belongs to Miles.

 

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2 Responses to “Behind the Scenes: Nursery photo shoot”

  1. Jennifer Levy Says:
    September 13th, 2011 at 11:10 am

    As a commercial photographer turned designer, I got a big kick out of seeing the process. Looks like you used some really pretty panelling for the ‘reoriented’ shot — it adds a lot to the look and actually wouldn’t be hard to do, even as a ‘feature wall’. great idea! All your catalogs are styled so beautifully, thanks for sharing this.

  2. Patchi (Trendy Peas) Says:
    September 19th, 2011 at 7:41 pm

    Thank you for sharing. I am currently working on a photoshoot for my new decals. So this was very inspirational. It looks like you all had fun as well. Congrats! Everything looks beautiful.