October 17, 2011

Seamless style with practical benefits

We love the shot on the cover of our latest catalog .  It’s the epitome of FLOR style – sleek, sophisticated yet incredibly practical and livable.

Our design team came up with this über elegant look – which blends in with the minimalist black-and-white décor perfectly – to showcase not only how you can design floorcovering to complement your surroundings; but also how you can achieve the seamless look of conventional carpeting in a fresh, modern way.  This rug set is a combination of Rake Me Over in Bone, Fog, Graphite & Black.  If you’re loving this rug for your room you can go here to find the rug maps of how to create it.

What – you wouldn’t dare put white carpeting in your living space?  Well, we believe in living (and designing) fearlessly.  The ability to clean or replace just one square (instead of an entire room) is just one of the many benefits of a modular system. Not to mention, if white is really not for you, you can swap out the white with the color of your choice. It’s that simple!

Seriously – we’re not exaggerating … ask around.  I bet you know someone who has had a gorgeous rug or brand new carpeting ruined by a stain or spill or an overly worn spot or two.  Tell us your tale by email us at pictures@flor.com or check out more real-life stories on Facebook.


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